Universal output
The generated result avoids platform-specific instructions so you can reuse it in your own workspace, brief, email, or planning document.
Free disclosure planning tool
Influencer Disclosure Checker
Check whether a creator campaign likely needs clear disclosure guidance. This tool is UK-first and uses ASA/CAP-style planning language, with FTC context for international campaigns.
1 Add reward
2 Add control
3 Review guidance
Free calculator
Answer a few questions
Generate a platform-neutral result you can copy, save as a PDF, or use in any campaign workflow.
How to use this tool
How to interpret this result.
These tools are designed for practical planning. Final creator terms, rates, usage rights, visit rules, and deadlines should always be confirmed by the business, creator, brand, or campaign contact.
No guaranteed outcomes
The tool gives planning guidance only. It does not promise reach, bookings, sales, ROI, paid work, or brand deals.
Optional PopLocal next step
After you generate a result, PopLocal appears only as an optional managed-campaign or creator-profile next step.
FAQs
Questions about this free tool
Is this legal advice?
No. This tool provides general planning guidance only. For legal advice, speak to a qualified professional or review the latest regulator guidance.
When is disclosure usually needed in the UK?
Clear disclosure is usually needed when there is a commercial relationship such as payment, gifts, free services, credits, commission, or other rewards, especially when the brand or business has control over the content.
Is gifted enough as a disclosure label?
Usually, relying on gifted alone can be unclear. Campaign content should be obviously identifiable, often with Ad or #Ad where appropriate.
Why mention the FTC?
PopLocal is UK-focused, but some users may run international campaigns. FTC context is included only as a prompt to check local rules.
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